Product design document

Lumavel Emporium

Physical and POD goods without abandoned subdomains.

Category: Commerce

Summary

Ethical print-on-demand and digital goods on the main site—transparent markup, founder merch, path-based URLs.

Mission fit

Physical and POD goods without abandoned subdomains.


Important URL

The Emporium lives at lumavel.co/emporium. The historical emporium.lumavel.co subdomain is retired; bookmarks should be updated to the path on the main site.

Product intent

Emporium is the ethical print-on-demand and digital goods surface: large SKU counts, Printify-backed fulfillment where applicable, Stripe checkout, and founder-tier merchandising that aligns with Lumavel’s markup transparency goals.

Systems

  • Headless commerce patterns integrated into the main Next.js site.
  • Catalog and ops workflows designed for long-term SKU scale (CSV sync, automation pipelines—not manual one-off pages).

Risks we designed around

  • Link rot — consolidating on /emporium reduces duplicate SEO and user confusion from abandoned subdomains.
  • Trust — product pages emphasize what you get, not infinite upsell funnels.

This page is the official design & intent reference for Lumavel Emporium—how it is meant to work and what problem it exists to solve.