Product design document
Lumavel Website
Restoration story, chamfered UI, deep links into every shipped app.
Category: Core & trust
Summary
Canonical routing and trust layer: mission, blog, commerce entry points, legal, and one brand surface for the ecosystem.
Mission fit
Restoration story, chamfered UI, deep links into every shipped app.
Position in the stack
The Lumavel website is the canonical routing and trust layer: legal pages, accessibility, blog, founders story, and deep links into Emporium (/emporium), Prism (/prism), and the rest of the ecosystem. It is intentionally not split across dozens of microsites—one brand, one design system (chamfered geometry, gold palette, hex menu), one story.
What we optimized for
- Clarity of mission — visitors understand Restoration economics, anti-obsolescence, and family-first tech without wading through dark patterns.
- Commerce honesty — Emporium and Prism are first-class routes on the same domain where possible, so URLs stay shareable and SEO stays consolidated.
- Operational reality — Next.js app router, static and dynamic routes, integrations (e.g. Stripe, content) where the business actually runs.
Build & ops notes
Shipped as part of the main lumavel-website application in the monorepo. Changes roll out with the same CI/CD as the storefront—not a separate “marketing only” bucket that drifts from product.